Ideas

"Implicit bias is a kind of distorting lens that's a product of both the architecture of our brain and the disparities in our society."

— Jennifer L. Eberhardt, Professor at Stanford University & Expert on Racial Bias

Welcome to
First Names, Lasting Impressions

An interactive look at name-based assumptions

Take a Closer Look

You'll be presented with 10 names and a list of occupations. Your task is to match each name to a profession. After you've made your choices, we'll share some reflections to help uncover the subtle, often invisible factors that shape the way we see others.

It's a chance to pause, reflect, and grow more aware — together.

Experience Complete

Thank you for exploring how names shape our perceptions. The biases we carry—often unconsciously—can have profound impacts on real lives and opportunities. Every name tells a story. Every assumption reveals something about us.

76% of people show some form of name bias in hiring decisions
2.9× more callbacks for resumes with white-sounding names

Where would you like to go next?

Take a moment to reflect: How has this experience changed your perspective?

Stories From Others

"When people saw my resume with my full name, Mohamed, I received far fewer callbacks than when I used 'Mo' instead. Same qualifications, same experience—different response."

— Mohamed K., Software Engineer

"As a teacher with a traditional Chinese name, parents sometimes questioned my English proficiency before even meeting me. Once they saw me in action, those concerns disappeared, but that initial hesitation is something my colleagues with Western names don't face."

— Lin W., Elementary School Teacher

Further Resources

Interested in learning more about name bias and its impacts? Explore these resources to deepen your understanding.